Monday, December 1, 2008


Most people begin writing without much thought put into it. Sure, they may have done some research, but a copy and paste job is really not the same as writing from scratch, is it? And yet, that's what a lot of writers believe needs to be done to meet their project deadline.

One of the simplest ways to get started when writing a piece: corporate literature, creative writing- it doesn’t really matter; is to begin with ‘invention’.

Invention as the name suggests is generating material for your draft. It helps you get started and avoid what is a writer’s most common fear- confronting a screen and drawing a blank (and maybe procrastination, which comes a close second).

Invention also gives you a chance to get your thoughts down on paper, before you have to think of structure and form.

And finally, it answers the most important question of all- what message do I want to convey in this piece?

We invent through our entire writing process- drafting, revising and even editing requires us to invent, and re-invent when something has already be said, or a word already used.

When inventing, it’s useful to ask the following questions:

- Who is my audience?

- What is the context in which I’m writing this piece?

- What is the reason or purpose of this piece?

- And, what form is my writing going to take? Would it be an email, a proposal, report etc?

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