Monday, March 9, 2009

How To Recession Proof your Freelance Writing Career

If like the rest of us, you’re working from home with a family to support, than the recession could have touched you as it has thousands of other households. When times were better, it was the easiest thing in the world to quit your job and pick up a pen (or a good keyboard) and get to work. But given the current state of the economy, what can you do to bolster what may be a flagging career as a freelance writer?

1.Diversify your income sources: There are a number of ways to do this. You’ve heard that it’s best to specialize in a certain area- niche writing as it’s called. As a specialist, you’re able to command a higher fee. However, even niche writers have their ups and downs, especially if you’ve selected a highly specialized field to get your mastery in. In this instance, it may be best to think of expanding your writing field. Select something that you have a certain amount of knowledge of, or something that you enjoy writing about. Copywriting for example has a lot of competition, but resume writing is always needed, more so during the recession where you’ll find a growing clientele, all eager to find new jobs. Another way to increase your revenue is to look at other money making opportunities such as joining with affiliates.

2.Boost your marketing: You can never have too much on your marketing platter. This is the time you need to get visible, so up your current marketing and try and develop newer strategies to suit the current times.

3.Rewrite and reuse old articles:
While it’s never ever okay to re-use an old article word for word, it is perfectly acceptable to take an older article that worked well and rehash it to create something totally new. This not only saves time but will also bring in additional income.

4.Connect with your current and past clients: Sift through your database and contact your current and past clients. They may have jobs for you, but you’ll never know if you don’t ask for it.

5.Look for higher paying markets: It’s incredible how many times one produce an excellent article, and then sends it to income sharing sites or worse still, posts it for free. Sites such as ezinearticle.com are an excellent way to increase your profile and work visibility; but if your article is truly worth it, then you need to consider sending it on to publishers.

For 5 more such tips, subscribe to my Free Ezine, Getting It Write. It takes less than 3 minutes to subscribe to, and you'll receive valuable tips and advice, right to your mailbox. It's sent only thrice a month, so your inbox is not flooded with lots of messages. Give it a try- you have nothing to lose, but lots of professional advice, hints and tricks of the trade- to gain.

© 2009 Usha Krishnan Sliva
Freelance writer Usha Krishnan Sliva has years of article and copywriting experience. To get more free tips and writing ideas, subscribe to her ezine-Getting It Write, today.

3 comments:

Tai said...

When selling creative services you trade money for time. There are only so many hours you can work in a day so you are limiting yourself if you don't have other streams of income coming into your business.

I suggest selling affiliate products that compliment your business and also creating products like workshops or ebooks to sell. You can then have your own affiliates selling your product for you while you work on your freelance writing with your clients. :)

Usha Krishnan Sliva said...

Thanks Tai! I agree that selling affiliates is an excellent way to earn more income. Do you have any links you'd recommend? I'd be happy to put them up.

Recession Proof Career said...

Just wanted to add a small tip on creating a recession proof career. It would be a good idea to plan out your career or business by considering government contracting. This is a very lucrative financial opportunity that can help you stabilize financially and increase your income flow if it is done the right way.

If this is something that you are interested in to put an end to your financial worries, get yourself registered with the Central Contractor Registry which is a federal clearing house for vendors and small businesses too. Also identify a product or service that you can supply to the government and which the government needs in order to get a contract.

You can win such billion dollar contracts and secure your career or business better even during this phase of recession.